What makes teaching writing through genres so appealing is that it encourages students to work the way productive writers do. Because students encounter genres everywhere—in music, movies, games, reading—they quickly grasp the concept and see how it applies to the kinds of writing they produce. Taught right, genres offer writers the formulas they crave (at least initially) and the freedom they need to adapt to constantly changing rhetorical situations, audiences, and media. So the strategies students take away from a genre approach apply well beyond the composition classroom.
ABOUT THE PRESENTER
John J. Ruszkiewicz is a professor at the University of Texas at Austin where he has taught literature, rhetoric, and writing for more than thirty-five years. A winner of the President’s Associates Teaching Excellence Award, he was instrumental in creating the Department of Rhetoric and Writing in 1993 and directed the unit from 2001-05. He has also served as president of the Conference of College Teachers of English (CCTE) of Texas, which gave him its Frances Hernández Teacher—Scholar Award in 2012. For Bedford/St. Martin's, he is coauthor, with Andrea Lunsford, of Everything’s An Argument; coauthor, with Jay T. Dolmage, of How to Write Anything with Readings; and the author of How To Write Anything and A Reader's Guide to College Writing.