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Rob Harmon: How the market can keep streams flowing

Macmillan Employee
Macmillan Employee
0 0 272

Originally posted on March 22, 2011.

 

With streams and rivers drying up because of over-usage, Rob Harmon has implemented a market mechanism to bring back the water. Farmers and beer companies find their fates intertwined in the intriguing century-old tale of Prickly Pear Creek.

 

Inevitably, students’ ears will perk up at the mention of beer and brewers…

 

Check out the video below for a great application of the importance of markets aligning self-interest with social interest.                                                                

 

                                                                             

 

Thanks to Chuck Sicotte for the pointer.